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Merge 104.8 | 09 June 2026
Dubai has unveiled Summer in Dubai, its first citywide summer programme dedicated entirely to children’s experiences, offering families across the GCC a season packed with entertainment, learning and adventure. Running from mid-June throughout the summer, the initiative features a curated calendar of attractions, camps and indoor activities designed around children’s interests and passions.
The programme introduces two flagship initiatives: Fun Experts, which helps children discover personalised adventures based on their personalities and interests, and Find Your Summer Camp, a platform bringing together a wide range of camps tailored to different age groups, hobbies and skills.
Designed to encourage children to shape their own summer experiences, the programme includes immersive digital attractions, nature and marine encounters, creative activities and opportunities to develop new interests while making friends. Families can participate at their own pace, whether visiting Dubai for a short holiday or an extended stay.
The initiative aims to transform Dubai into a summer destination for family-friendly entertainment, with further details expected to be announced soon. The programme is supported by the Dubai Department of Economy and Tourism as part of the city’s broader strategy to strengthen its position as a leading global tourism destination.
