#SPONSORED: Sumitomo Tyres’ 4D Nano Design technology -“It all starts with the rubber”

Merge 104.8  |  31 May 2020

In the Sultanate of Oman, with Sumitomo Tyres’ state-of-the-art 4D Nano Design rubber technology, drivers can look forward to more on-road performance, more fuel efficiency, and more grip in compromised road conditions.

Photo credit: Sumitomo Tyres

Sumitomo understands just how close the relationship between materials and real-world driving performance really is.

“It all starts with the rubber,” says the Japanese manufacturing company, who have been rated as one of the top ten tyre manufacturers in the world. “In order to develop some of the world’s most technologically advanced tires, we knew it all came down to the rubber used to manufacture them,” Sumitomo explains.

The formulations for each of Sumitomo’s range of tyres are developed from scratch. By using its advanced 4D Nano Design technology to measure the nano-scale changes of the molecular structure of its rubber in real time, Sumitomo unlocks powerful road-handling performance, safety, and comfort – that can all be enjoyed on Oman’s roads in all conditions.

The unique material make-up of each tyre also has the added benefit of reducing their long-term impact on the environment.

Today, Sumitomo’s state-of-the-art design technology is a continuation of The Sumitomo Way – the vision and principles set out over 400 years ago in Kyoto, Japan, by the company’s founder Masatomo Sumitomo.

Sumitomo’s 4D Nano Design Technology can be found in their Commercial Tire (ST788 SE, ST948 SE, & ST719 SE) and Passenger Tire (ICE EDGE) models. For motorists in the Sultanate of Oman, a comprehensive range of Sumitomo Tyres are available at Eint Automotive LLC locations and their authorized dealerships throughout the country.