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Merge 104.8 | 09 July 2025
Dubai Summer Surprises (DSS) is back for its 28th and most value-packed edition ever, turning the city into a non-stop playground of unbeatable deals, epic entertainment, and family fun — running now until 31 August!
This year, DSS brings a fresh twist with three curated shopping seasons, each filled with flash sales, mega prizes, and brand-new experiences. Don’t miss the Great Dubai Summer Sale from 18 July to 10 August, delivering three weeks of jaw-dropping deals across the city.
New Highlights This Year:
DSS Gahwa Beats: A brand-new citywide café pop-up series every Saturday from 26 July to 23 August — serving up coffee, music, and vibes like never before.
New Modesh adventures and iconic favourites return to keep families entertained all summer long.
Beat The Heat DXB concert series returns at Dubai World Trade Centre until 13 July with huge performances from stars like Bader Al Shuaibi, Abdulaziz Louis, and Nasser Abbas.
Foodies, don’t miss out!
Dubai Summer Restaurant Week is on until 13 July, offering exclusive set menus at 50+ top family-friendly restaurants — but tables are limited, so book now via OpenTable!
From concerts to cafés, flash sales to family fun — DSS 2025 is 66 days of non-stop summer magic across Dubai. Don’t miss your chance to shop, dine, stay, and play at the best prices of the year!
